Luxury Watch: Villemont

Geography:Villemont is an independent,highend Swiss watch brand based in Geneva,developed and manufactured between the Swiss Jura region and Geneva.

History:Created by Olivier R Muller,a Swiss entrepreneur who is passionnate about watchmaking and mechanisms,Villemont harmonoiusly blend heritage and innovation with tradition and the avant-grade.

Philosophy:Villemont's heritage is directly linked tothe great explorer Roald Amundsen,Whose descendant,Jorgen Amundsen,is the brand's Brand Director,while the brand's philosophy is basedon four main values linked to this heritage:Courage,Inspiration,Perfection and Distinction.This is the to let people know how to live out their dream andmake their own story,be it opening a new route to Mount Everest like Mario Julen,or Swimming in the North Pole like Lewis Pugh.

Maths & Science: To achieve the brand's signature sophisticated aesthetic and high level of finishing,Villemont uses only the finest material and has developed asture innovative solutionsin all aspects of production.All the movements are decorated with the blue-screws so traditional in Swiss watchmaking,whilethe Cotes de Geneve seal on the timepieces remind the wearer of thequality of the timepieces.

Report Card: There are essentially three main collections,each with its own particular spirit.The Contemporary collection is clever and modern yet infused with tradition,while the Amundsen collection specialises in professional sports watches that explore aviation.Lastly,the Esprit des Artisans collection is always presented in very exclusive limited editions with vintage or manufactured movements decorated by hand crafted in the finest materials.